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Moving from aged care to health care

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Traditional residential aged care and home care business models will not survive mid-long term in the new customer-driven, competitive marketplace of aged care and health care, writes Michael Goldsworthy.

Customer choice and control and market dynamics are the macro forces reshaping aged care organisations and the aged care industry.

Typically, it is only 5–10 per cent of leading organisations and a similar percentage of upper following aged care organisations that are truly, strategically transforming their organisations, re-engineering their business models and reinventing their cultures.

Aged care was traditionally once removed from general practices, healthcare providers and hospitals. Increasingly aged care is becoming an integral part of the health system. The health services that people require as they age and die are portrayed in the health solutions diamond model below.

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Source:
Unknown Author, 2019, Australian Ageing Agenda (https://www.australianageingagenda.com.au/about/)

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